應屆畢業(yè)生
本科
最近更新
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職位描述
該職位還未進行加V認證，請仔細了解后再進行投遞！
- Develop and execute JD activation strategy, aligning with overall business objectives
n Participate in big IP activations in JD platform based on sales calendar
n Create full year activation calendar and make self-own co-branding activations
n Lead the translation and execution of brand marketing strategy
- Drive wearer to grow through CRM program
n Full year and monthly CRM plan
n Continuously analyze wearer performance and user experience to improve conversion rates
n Conduct A/B testing, analyze user behavior, and implement strategies to enhance the online customer journey
- Collaborate with cross-functional teams
n Build external partnership with JD platform to improve activation performance in JD
n Build internal partnership with marketing, data, and other cross-function team
- Budget control in overall customer
n Full year budget plan of BME in different sub-channel
n Budget tracking of all kinds of budget kind
n Keep efficient budget allocation and performance against business target
- In charge of brand visual convey and brand image control in JD platform
- Responsible for the offtake generated through media buy.
n Participate in annual media strategy in JD start with shopper and category insight.
n Monitor and analyze the ROI performance
n Manage the spending phasing tight with offtake/NTS.
- Responsible for the ISV management and selection.
n Setting up annual goal
n Optimize way of working
n Quarterly agency performance review
- Utilize the data tool in JD to support the wearer growth.
n 4A in JD
-
您一旦申請強生職位，即表示您授權(quán)強生使用您的個人信息用于招聘相關的活動，并保存在強生的招聘系統(tǒng)或數(shù)據(jù)庫中。 我們將根據(jù)強生全球隱私政策對您的個人信息予以負責任的管理、使用與保護。
n Participate in big IP activations in JD platform based on sales calendar
n Create full year activation calendar and make self-own co-branding activations
n Lead the translation and execution of brand marketing strategy
- Drive wearer to grow through CRM program
n Full year and monthly CRM plan
n Continuously analyze wearer performance and user experience to improve conversion rates
n Conduct A/B testing, analyze user behavior, and implement strategies to enhance the online customer journey
- Collaborate with cross-functional teams
n Build external partnership with JD platform to improve activation performance in JD
n Build internal partnership with marketing, data, and other cross-function team
- Budget control in overall customer
n Full year budget plan of BME in different sub-channel
n Budget tracking of all kinds of budget kind
n Keep efficient budget allocation and performance against business target
- In charge of brand visual convey and brand image control in JD platform
- Responsible for the offtake generated through media buy.
n Participate in annual media strategy in JD start with shopper and category insight.
n Monitor and analyze the ROI performance
n Manage the spending phasing tight with offtake/NTS.
- Responsible for the ISV management and selection.
n Setting up annual goal
n Optimize way of working
n Quarterly agency performance review
- Utilize the data tool in JD to support the wearer growth.
n 4A in JD
-
您一旦申請強生職位，即表示您授權(quán)強生使用您的個人信息用于招聘相關的活動，并保存在強生的招聘系統(tǒng)或數(shù)據(jù)庫中。 我們將根據(jù)強生全球隱私政策對您的個人信息予以負責任的管理、使用與保護。
注：聯(lián)系我時，請說是在四川人才網(wǎng)上看到的。
工作地點
地址：上海徐匯區(qū)上海市徐匯區(qū)新研大廈
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求職提示：用人單位發(fā)布虛假招聘信息，或以任何名義向求職者收取財物（如體檢費、置裝費、押金、服裝費、培訓費、身份證、畢業(yè)證等），均涉嫌違法，請求職者務必提高警惕。
職位發(fā)布者
HR
強生視力健商貿(mào)(上海)有限公司
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制藥·生物工程
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1000人以上
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外商獨資·外企辦事處
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上海虹橋路355號城開國際大廈4樓
